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Equity Release

The Pure Promise embodies our values of Honesty, Simplicity and Responsibility:

How you could unlock a better retirement

There are thousands of homeowners in the UK approaching retirement with concerns about their finances. As life expectancy increases the money you had set aside for your retirement may not be enough to support you, it’s not always easy to find the money you need for the retirement you so rightly deserve.

Equity release can offer a solution

Equity release is an option that can alleviate the financial shortfall, tailored to your individual needs thanks to a range of products and with peace of mind of a ‘no negative equity’ guarantee for all products approved by the Equity Release Council.

With our lifetime mortgages, there are no monthly repayments to make. Instead the loan and any interest that has built up are paid off when the property is sold, usually after you have passed away or moved into long-term care.

If you're thinking about releasing equity from your home, it's vital you seek out independent advice from a qualified equity release specialist. They will be able to discuss what impact, if any, equity release could have on the size of your estate or your entitlement to means-tested benefits, both now and in the future.

Our awards

What our customers say

Very good! We were guided through it all with great patience and understanding

Mr and Mrs Horsley, Wells

Extremely helpful team. Very happy with the service provided. Thank you.

Miss Penty and Miss Annesse, Margate

The whole process was stress free, anything that we did not understand was quickly addressed

Mr and Mrs Aill, Nottingham

This is a lifetime mortgage. To understand the features and risks, ask for a personalised illustration.